2010 Census officially kicks off in remote Eskimo village - Spokane, North Idaho News & Weather KHQ.com

2010 Census officially kicks off in remote Eskimo village

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(U.S. Census Bureau Chief, Dr. Robert Groves, (rear of ATV),
traveled to Alaska to kick-off the 2010 census)



NOORVIK, Alaska. - The count is on.

The U.S. Census bureau chief traveled to the remote Eskimo village of Noorvik, Alaska Monday to officially begin the 2010 census.

"This is a very important thing we do every ten years. It's a cornerstone of the democracy," said Census Bureau Director Dr. Robert Groves.

Census takers started early in Noorvik, before village residents leave for hunting and fishing grounds, but most of the country will receive forms by mail in mid-March.

It's the shortest form in census history, only 10 questions, but the information is extremely valuable.

"Over $400 billion a year in taxpayer money is returned to neighborhoods and cities and counties and states based on counts," said Dr. Groves.

The data will be also be used to distribute Congressional seats to states and help determine what community services to provide.

The Census Bureau has unveiled a $133 million advertising campaign to boost participation on the once-per-decade population count.

Ads for television, radio, print and the web have been produced in 28 languages.

The challenge now for the Census Bureau is to make sure everyone is counted.

Households are asked to return their census forms by mid-March.

Confidentiality laws protect respondents and the information they provide.

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