Facebook Overhauls Messaging System - Spokane, North Idaho News & Weather KHQ.com

Facebook Overhauls Messaging System

KHQ.COM - Facebook unveiled its e-mail strategy today, with facebook.com addresses, a conversation history that includes e-mail, social messages and SMS, and a "social inbox" that prioritizes friends and friends of friends to keep spam out of the picture. The service will also include a mobile app.

CEO co-founder Mark Zuckerberg took the stage at Web 2.0 in San Francisco in order to reveal the service. "We think we should take features away from messaging. It should be simple," he said.

Although the general FB spiel is about how much people share publicly (intentionally or not), this piece is about private communication. There are 350 million FB users who actively send messages back and forth, 4 billion every day. Most of these are just one-to-one communication.

The product contains three pieces:

Seamless messaging - Instead of dealing with the dilemma of reaching people via e-mail or direct message or SMS, all of these will be combined, so that you'll be able to reach someone the way they prefer to be reached, without you having to think about it. "All you need is a person and a message," said one of the product managers.

Conversation history - All communiques between friends will be logged, regardless of their format, so that you can browse all sorts of exchanges between you and your individual peeps.

Social inbox - Since they know your friends, and those friends of friends, Facebook will apply social filters to the e-mail inbox, prioritizing real humans who you like over spambots you'd rather avoid.

As for those facebook.com e-mail addresses, if you've already got an FB username, that, plus @facebook.com, will be your new e-mail address. However, the whole thing is rolling out slowly, over the course of months, and will start by invite only at first.

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