TNT Apologizes For Tracy Morgan's Lewd Comments On Palin - Spokane, North Idaho News & Weather KHQ.com

TNT Apologizes For Tracy Morgan's Lewd Comments On Palin

USATODAY.COM - TNT sponsor AutoTrader.com complained to the network Friday about being stuck in the middle, literally, of Tracy Morgan's lewd remarks about Sarah Palin on Thursday night's edition of Inside the NBA.

>>Click here to watch a video of the incident via the Wall Street Journal. WARNING: May not be suitable for family viewing.

The automotive company sponsors the pregame program. During Thursday's nationally televised show from Madison Square Garden, AutoTrader.com's brand was plastered across the table where Morgan and TNT's Charles Barkley Kenny Smith and Ernie Johnson discussed Palin, the former U.S. vice presidential candidate, Alaska Governor and possible U.S. presidential candidate in 2012.

AutoTrader has expressed its concern over the incident to Turner Sports, spokesman Mark Scott told Game On! Friday.

"AutoTrader.com is proud of our NBA sponsorship. But we don't encourage or share the views of those appearing during the broadcast," said Scott.

Advertisers such as AutoTrader.com typically pay more to have their brands "integrated" inside TV programming rather than during commercial breaks.

NBC spokeswoman Rebecca Marks declined to comment Friday on Morgan, one of the stars of the network's hit sitcom 30 Rock. The NBA also declined to comment.

TNT wasted no time apologizing for Tracy Morgan's suggestive comments about Sarah Palin on Thursday night.

Morgan, star of NBC's 30 Rock sitcom, said during TNT's nationally televised Inside the NBA that he fantasized about the former U.S. vice presidential candidate and Alaska Governor.

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