
MSNBC.COM - Wal-Mart has spent years aggressively working to improve its reputation on issues ranging from environmental stewardship to healthy food choices.
Now, allegations that the company's Mexican subsidiary paid out bribes to speed growth threaten to derail that work.
"My sense is that if this is mishandled it may reinvigorate the anti-Wal-Mart coalition," said Daniel Diermeier, a management professor at Northwestern University and author of "Reputation Rules." click here to read more