AOL.COM - Mark McDonald writes the "Car Salesman Confidential" column for MotorTrend.com, a guest blog for the enthusiast magazine's website we enjoy. And he has a surprise insight for his readers this month.
Contrary to popular belief, McDonald advises car buyers to not negotiate a price for a new set of wheels starting with the invoice price and working up. He says, instead, to start with the sticker price and negotiate down. click here to read more