HUFFINGTONPOST.COM - J.C. Penney is changing its pricing – again.
Just six months after the mid-priced department store chain got rid of the hundreds of sales it offered each year in favor of everyday lower pricing, it is reversing course.
Penney on Feb. 1 began using a three-tier pricing approach
that called for consistently lower daily prices, month-long sales and
periodic discounts on merchandise throughout the year. But starting Aug.
1, Penney will eliminate one of the monthly sales and bring back the
word "clearance." Penney also plans to tweak its advertising to better
communicate the pricing plan to customers. click here to read more