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SOURCE: The Devon Group
Company Expands Capabilities of Its Recruitment Marketing Platform While Adding Clients and Defining the New Category of Recruitment Marketing
Boston, MA (PRWEB) November 27, 2012
SmashFly Technologies, recruitment marketing technology innovator, announced today details of the robust growth it has experienced throughout 2012. As the company continues to define and raise awareness of the new category of recruitment marketing, and expand the capabilities of its innovative Recruitment Marketing Platform, SmashFly has reported positive results in terms of its growing client base.
SmashFly’s industry-leading technology and superior customer service help employers to develop a successful recruitment strategy. The company’s Recruitment Marketing Platform enables organizations to measure the impact of all of their outbound recruiting initiatives as well as their sourcing data in order to determine which methods are most effective. Throughout the year, SmashFly has rapidly expanded its customer base as more companies recognize the power of its Recruitment Marketing Platform in connecting them with top talent.
Key Client Wins
SmashFly added new clients in a variety of industries, including healthcare, insurance and telecommunications. Some of the company’s new clients include the largest publicly held personal lines property and casualty insurer in the U.S., the nation’s leading healthcare staffing and management services company, and the sixth-largest owner and operator of cable systems in the U.S.
“As we continue to expand our service offerings and develop innovative solutions that help employers improve their recruiting strategies and achieve better ROI, more companies have recognized the benefits of working with SmashFly,” said Mike Hennessy, founder and CEO of SmashFly Technologies. “Throughout 2012, a number of large, high-profile organizations have joined our growing client base to gain more visibility into their recruiting channels and understand the methods that will bring them the most qualified candidates in a fast and cost-effective manner.”
In addition, several of SmashFly’s current Fortune 500 clients have upgraded their use of its platform, helping the company expand its global recruiting reach through its growing network of customers. Current clients who have recently expanded their use of SmashFly’s platform include a leading financial services provider, a leader in upscale casual dining, and a global leader in full-service engineering, construction and operations.
SmashFly is dedicated to the continuous improvement of its Recruitment Marketing Platform. Throughout 2012, the company has made significant enhancements that enable organizations to further facilitate the way they find top talent. Recent product improvements include:
SmashFly has significantly invested in its customer success strategies to ensure clients gain maximum benefit from the Recruitment Marketing Platform. With the development of the SmashFly Community, clients can tap into the wealth of experience and knowledge from the entire SmashFly user base to create meaningful connections with their recruiting peers. Built with the best social network principles in mind, the community offers numerous Web 2.0 tools for users to collaborate, including discussion groups, status updates, RSS feeds and idea sharing.
Additionally, the company hired Elizabeth Wilkinson, former director of Learning Products Group for Taleo (recently acquired by Oracle), as its new director of Customer Success. In this role, Wilkinson ensures that customers fully understand the SmashFly Recruitment Marketing Platform and utilize the system to enhance their recruiting strategies.
To further support its rapidly growing customer base, SmashFly has decided to hold open office hours once every two weeks. During these sessions, clients can meet with the SmashFly team and other clients to ask questions about its new functionalities, discover innovative Platform use cases and share their success stories. The sessions are recorded and available to all users on demand.
Awards and Recognition
SmashFly’s efforts to improve its offerings and customer success have resulted in several awards and recognition throughout 2012:
“Since our launch in 2007, SmashFly has remained at the forefront of recruitment marketing, working to define this new category. Over the past year, we have invested significantly in the depth and breadth of our platform to help our clients create successful recruiting strategies and hire high-quality candidates faster,” said Hennessy. “As we approach the new year, we expect to maintain our strong momentum as we continue to enhance our technology and expand our services to even more customers looking to bring greater efficiency to their recruiting processes.”
About SmashFly Technologies
Frustrated by empty promises, expensive solutions and manual recruiting processes? Savvy companies select SmashFly Technologies to solve their recruitment marketing challenges. Developed by the industry’s leading talent acquisition technology experts, the SmashFly Recruitment Marketing Platform leverages cutting-edge social, mobile and marketing expertise while seamlessly integrating to existing recruiting investments such as applicant tracking systems. Team SmashFly also consistently earns high marks from its clients as the recruiting partner that delivers exceptional customer support, product innovation and commitment to their success.
Stop the insanity of managing multiple recruitment marketing solutions and partner with the one that can give you effective job postings, exemplary candidate relationship management and accurate analytics in one place. Visit SmashFly Technologies at http://www.smashfly.com
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