Simon Cowell Launches Online Talent Contest - Spokane, North Idaho News & Weather KHQ.com

Simon Cowell Launches Online Talent Contest

Posted: Updated:

LONDON (AP) - Simon Cowell has taken over television screens and radio airwaves around the world. Now he's taking aim at the Internet.

Cowell's Syco Entertainment empire and YouTube announced Thursday that they are launching "The You Generation," a global online talent contest that is seeking entries from people with "unconventional and original talents" — from musicians and photographers to makeup artists, magicians and chefs.

Syco says the contest, which starts next month and is due to run for a year, will seek auditions in a different category of talent every two weeks. Entrants can upload their pieces on a dedicated YouTube channel, to be viewed by the public and judged by professionals associated with Syco.

There will be prizes — exactly what they are has yet to be announced — every fortnight and a grand prize at the end of the year.

Syco calls the initiative an experiment aimed at discovering new talent. It's the company's bid to tap the power of social media, which has launched millions of wannabe celebrities — and some genuine stars, including Justin Bieber.

You Generation will be available in 15 languages and 26 countries around the world.

Syco is a joint venture between Sony Music and Cowell, the entertainment mogul who became a household name as an acerbic judge on TV talent shows. Syco's projects include the "X Factor" and "Got Talent" TV shows in the U.S. and Britain, and its music acts range from Susan Boyle to One Direction.

  • Most Popular StoriesMost Popular StoriesMore>>

  • LOOKING FOR A HOME? 10 Homes For Sale In Spokane For $125,000

    LOOKING FOR A HOME? 10 Homes For Sale In Spokane For $125,000

    Tuesday, April 15 2014 1:39 PM EDT2014-04-15 17:39:53 GMT
    SPOKANE, Wash. - Spring is a popular time to purchase and sell a home. Here are 10 homes for sale in Spokane for $125,000. These homes were found on www.WindermereSpokane.com. If you would like more information on any of these homes or would like to schedule a tour, contact your real estate agent with the correct MLS number.>>
    SPOKANE, Wash. - Spring is a popular time to purchase and sell a home. Here are 10 homes for sale in Spokane for $125,000. These homes were found on www.WindermereSpokane.com. If you would like more information on any of these homes or would like to schedule a tour, contact your real estate agent with the correct MLS number.>>
  • SPREAD THE NEWS: WSP Looks For Man Charged With 59 Counts Of Sexual Misconduct With Children

    SPREAD THE NEWS: WSP Looks For Man Charged With 59 Counts Of Sexual Misconduct With Children

    Wednesday, April 16 2014 3:59 PM EDT2014-04-16 19:59:12 GMT
    KHQ.COM - The Washington State Patrol’s Criminal Investigation Division has been assisting Minnesota’s Pine County Sheriff’s Office in attempts to locate a subject charged with 59 felony counts of Criminal Sexual Conduct involving two young females.>>
    KHQ.COM - The Washington State Patrol’s Criminal Investigation Division has been assisting Minnesota’s Pine County Sheriff’s Office in attempts to locate a subject charged with 59 felony counts of Criminal Sexual Conduct involving two young females.>>
  • UPDATE: PHOTOS Of Sex Offenders Who Live In Kootenai County

    UPDATE: PHOTOS Of Sex Offenders Who Live In Kootenai County

    Wednesday, February 26 2014 6:50 AM EST2014-02-26 11:50:17 GMT
    KHQ.COM - Do you know who lives next to you, or in your neighborhood? KHQ has teamed up with local law enforcement agencies to keep you updated on sex offenders that may be living close to you. The latest photos are from the Kootenai County Sheriff's Office website. All of the offenders have served their time and are not wanted by authorities.>>
    KHQ.COM - Do you know who lives next to you, or in your neighborhood? KHQ has teamed up with local law enforcement agencies to keep you updated on sex offenders that may be living close to you. The latest photos are from the Kootenai County Sheriff's Office website.>>
  • National NewsMore>>

  • NEW DETAILS: Survivors Describe Escape From Sinking Ferry

    NEW DETAILS: Survivors Describe Escape From Sinking Ferry

    Wednesday, April 16 2014 3:52 PM EDT2014-04-16 19:52:10 GMT
    MOKPO, South Korea (AP) - Survivors of a ferry sinking off the coast of South Korea are describing how they jumped into the frigid water wearing life jackets and then swam to a nearby rescue boat.>>
    MOKPO, South Korea (AP) - Survivors of a ferry sinking off the coast of South Korea are describing how they jumped into the frigid water wearing life jackets and then swam to a nearby rescue boat.>>
  • UPDATE: Biden: Boston Marathon Survivors Are Inspiration

    UPDATE: Biden: Boston Marathon Survivors Are Inspiration

    Tuesday, April 15 2014 2:21 PM EDT2014-04-15 18:21:34 GMT
    BOSTON (AP) - Vice President Joe Biden says the courage shown by Boston Marathon survivors and those who lost loved ones is an inspiration for other Americans dealing with loss and tragedy.>>
    BOSTON (AP) - Vice President Joe Biden says the courage shown by Boston Marathon survivors and those who lost loved ones is an inspiration for other Americans dealing with loss and tragedy.>>
  • Cattle Battle: BLM To Pursue Effort To End Dispute With Rancher

    Cattle Battle: BLM To Pursue Effort To End Dispute With Rancher

    Monday, April 14 2014 10:08 AM EDT2014-04-14 14:08:14 GMT
    NEVADA, (AP) - A day after blinking in a showdown on the range, federal land managers pledged to pursue efforts to resolve a conflict with a southern Nevada rancher who has refused to pay grazing fees for 20 years. Bureau of Land Management spokesman Craig Leff said Sunday that the agency would continue to try to resolve the matter.>>
    NEVADA, (AP) - A day after blinking in a showdown on the range, federal land managers pledged to pursue efforts to resolve a conflict with a southern Nevada rancher who has refused to pay grazing fees for 20 years. Bureau of Land Management spokesman Craig Leff said Sunday that the agency would continue to try to resolve the matter.
    >>