West Coast League Baseball Finding Success in Walla Walla & Yaki - Spokane, North Idaho News & Weather KHQ.com

West Coast League Baseball Finding Success in Walla Walla & Yakima

Posted: Updated:

YAKIMA, WA -  "In the food world, they talk about foodies being hyper local. Well our baseball team is hyper local. And I think that that is what is attractive to most customers," says Zach Fraser, the chief operating officer of Pacific Baseball Ventures.


It's a tale of two cities.  Walla Walla and Yakima.  When the Walla Walla Sweets  joined the West Coast League in 2010, they saw enormous success and sustained it.  When the Yakima Bears left town in 2012, Pacific Baseball Ventures, which owns the Sweets franchise, saw a chance to expand. 


"We looked for a similar type of environment. Yakima may not be as isolated as Walla Walla is.  We thought we'd be able to maybe have a similar type of success here," Fraser says.


Even though these two cities are very different, the same philosophy has carried over.

 

"That this feels like an actual town team, not some affiliated team that's assigned from some big league city 3,000 miles away that's going to change every two days. That we actually create a town team that the town can rally around. I wouldn't say copy what we did in Walla Walla. We want these teams to have their own identities. Yakima is not Walla Walla and Walla Walla is not Yakima. They have different strengths and weaknesses," Fraser says.


About a month into their first season, the Pippins are still growing and the Sweets are still operating smoothly.  And that was the goal all along. 


"What's been great is we're starting to see the same 800 to 1,000 fans every night which means we're starting to develop that kind of passion for the team," Fraser added.

HD DOPPLER 6i
/
  • CWUMore>>

  • CWU football lands Division II Football Showcase game on ESPN3

    CWU football lands Division II Football Showcase game on ESPN3

    Courtesy: CWU AthleticsCourtesy: CWU Athletics

    PORTLAND, Ore. – When Azusa Pacific and Central Washington meet on the football field for the second time in 2017, they will square off in front of a national audience. The Oct. 28 between the two games, which will take place in Ellensburg, Wash., will be one of 18 games selected this season for the 2017 NCAA Division II Football Showcase.

    >>

    PORTLAND, Ore. – When Azusa Pacific and Central Washington meet on the football field for the second time in 2017, they will square off in front of a national audience. The Oct. 28 between the two games, which will take place in Ellensburg, Wash., will be one of 18 games selected this season for the 2017 NCAA Division II Football Showcase.

    >>
  • Central Washington releases 2017 football schedule

    Central Washington releases 2017 football schedule

    Courtesy: Central Washington AthleticsCourtesy: Central Washington Athletics

    ELLENSBURG, Wash.- Central Washington University head football coach Ian Shoemaker has announced the Wildcats 2017 football schedule.  The Wildcats will play 11 games in 2017 with five home contests.   Central's 2017 opener is scheduled for Saturday, Sept. 2 at 5 p.m. against Texas A&M Kingsville in Kingsville, Texas. The Javelinas finished the 2016 season with a 9-3 record, including a 24-17 victory over Southern Arkansas in the Agent B...

    >>

    ELLENSBURG, Wash.- Central Washington University head football coach Ian Shoemaker has announced the Wildcats 2017 football schedule.  The Wildcats will play 11 games in 2017 with five home contests.   Central's 2017 opener is scheduled for Saturday, Sept. 2 at 5 p.m. against Texas A&M Kingsville in Kingsville, Texas. The Javelinas finished the 2016 season with a 9-3 record, including a 24-17 victory over Southern Arkansas in the Agent B...

    >>
  • City of Kennewick Honors Kennewick Americans

    City of Kennewick Honors Kennewick Americans

    Wednesday, August 17 2016 3:47 PM EDT2016-08-17 19:47:03 GMT
    Wednesday, August 17 2016 3:47 PM EDT2016-08-17 19:47:03 GMT
    On Tuesday night, the Kennewick Americans little league team was honored by the Kennewick city council. Mayor Steve Young and the council recognized the American's winning the national title at the Cal Ripken World Series.  >>
    On Tuesday night, the Kennewick Americans little league team was honored by the Kennewick city council. Mayor Steve Young and the council recognized the American's winning the national title at the Cal Ripken World Series.  >>