Orange bikes around South Hill violate city code - Spokane, North Idaho News & Weather KHQ.com

Orange bikes around South Hill violate city code

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These orange bikes are used to advertise a new gym. These orange bikes are used to advertise a new gym.
SPOKANE, Wash. -

If you’ve been up on the South Hill, you may have seen orange bikes on street corners.

They are advertising the opening of a new Orangetheory Fitness in town, and the company says the bikes raise awareness for general fitness. But they’re reminiscent of ghost bikes, which remember the location of where a bicyclist lost their life.

Kaye Wood was driving back from California recently,  “I actually saw a bike like that and it made me think, oh somebody must’ve been lost here."

She says using the bikes for marketing, “at first it seems like a great idea, you know, what a way to advertise something, but when you think about these things, these bicycles that are put out to memorialize somebody, it really takes away the meaning of it.”

Orangetheory Fitness wrote in a statement:

“We introduce these orange bikes into many of the communities where we have fitness studios to help raise awareness for general fitness and well-being. We have never or will ever have any intention of taking anything away from the ghost bikes and those that have tragically lost their lives doing something they love. We have nothing but the utmost respect for the cycling community.”

According to Spokane’s neighborhood code enforcement division, one complaint was submitted Sunday about the orange bikes. Director Heather Trautman says it’s a violation to attach anything to city infrastructure. She says the owner is removing them Monday, and working with the city’s planning office to get a permit.

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